Email Marketing

How can email marketing help my business?

Ignitions email marketing service is a quick and cost effective way of you being able to keep in touch with clients both old and new. Our service means that there is no limit on the number of contacts you can send emails to; we also don’t charge you per email so you can send as many emails out as you want for one cost.

What can I expect?

Ignition is very flexible and can tailor your email marketing to your needs. Depending on your requirements we can:

Design a bespoke electronic email to match your branding

Create and fulfil monthly communications plan

Write content based on your requirements

Provide management insight into the response of an email

Provide email addresses based in your criteria

What’s different about this service?

Your dedicated Ignition account manager is a marketing expert and can advise you on what to send, when to send it and who to send it to.

Ignition charges you for the system (C3) not the amount of emails you send, meaning you can send as many emails as you like to as many people as you like.

What are the benefits to you?

Time Saving: We can manage the whole campaign from start to finish, giving you time to get on with your day job.

Cost Effective: Because you pay for the system (C3) not the email, C3 is a very low cost option.

Management Information: C3 allows you to see full statistics from the campaign so you can measure its effectiveness.

Flexibility: You can create and edit your own email templates.

We would be pleased to talk through the options with you, give us a call on 0845 313 3500 or complete our online contact form.

Blog Feed

Bring Your Zombies Back To Life

Wednesday, September 14th, 12:36 pm

How to increase your email deliverability There’s a new development in email marketing that could have a negative impact on the deliverability of your messages. An increasing number of Internet Service Providers (ISP’s) are now monitoring engagement statistics to determine where your email will land in a recipient’s inbox. This protects the deliverability of emails that are [...]

Are you a winner?!?

Wednesday, June 22nd, 2:54 pm

The wait is over; and we can now announce the winners from our BIBA 2011 competition. The lucky winners who will receive an IPod touch are: Simon Mabb: Romeros Insurance Brokers Phil Worthington: Lucas Fettes and Partners Richard Senior: Heath Lambert Limited Stuart Williams: Cowens Insurance Brokers Congratulations to you all we hope you enjoy the IPod’s and find your marketing [...]

Whats in a Tweet ?

Thursday, May 12th, 2:00 pm

Like it or not Social Media is changing the way in which people interact with each other. There have never been as many tools at your disposal to raise brand awareness and generate new business. Given that most of these tools are free, a very real opportunity exists to open up extended channels of communication with your target audience. Here are our top tips to help your establish a social media presence.

SEO – it’s not black magic

Wednesday, May 11th, 8:50 pm

So you’ve invested in a website that looks great and is packed with useful information. But if no one knows it exists, you may as well have thrown your money out of the window. It’s time to let the world know about your website.

Email marketing: you must have a plan

Tuesday, May 10th, 2:03 pm

You only need to look at your inbox to see how popular email marketing has become. This is because it’s a relatively cost-effective way of distributing marketing messages.

Ignition are at BIBA 2011

Friday, May 6th, 10:28 am

Walking into work this morning, I couldn’t help but feel excited about BIBA this year. There is definitely an air of excitement in Manchester right now – and it’s not because Manchester United have pretty much sown up the Premier League!

What is the most valuable asset a business has?

Thursday, November 25th, 1:06 pm

Becoming a data-driven or even efficient business isn't easy. There are plenty of pitfalls that can turn data into a liability and even result in decisions being made without the facts being known. Here are five rules for data-driven businesses looking to avoid those pitfalls.

Ignition attending Broker Expo 2010

Thursday, October 21st, 3:53 pm

Ignition are attending the 6th annual Broker Expo at Ricoh Arena, Coventry on 4 November 2010 - the insurance industry exhibition where brokers do business.

Good PR is…

Monday, October 4th, 10:17 am

Public Relations, or PR as it’s usually referred to, is a great way to back up your marketing messages through generating news or interest. A positive news story can be valuable because it’s often seen as trustworthy or unbiased, whereas an advert is always going to be promotional. There are many types of PR some good and some not so good - here is our guide to what we think 'Good PR is'...

The best day to send a B2B email campaign

Wednesday, September 29th, 11:43 am

At Ignition we often get asked by our clients “When’s the best time to send a marketing email?”. If you search the web the consensus amongst the digital marketing world is that Tuesday is the day. We decided to test this theory by looking through all the stats of all the B2B email campaigns sent through our C3 marketing system.

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Testimonial

"We have been working with Ignition NBS for three years now, developing our business and strategy, now using our Client Contact Centre.
We appreciate the flexibility and support they offer, and their knowledge of the insurance market, and we look forward to continuing our relationship."

Martin Jackson, Director, McParland Finn